Todd Lawton is the co-founder and managing director focused on marketing and product development of Out of Print, a company that wears its passion for books and literacy on its sleeves (literally). I was delighted to exchange emails with Todd to explore Out of Print’s origin story, what the company is doing for literacy, and how it’s strategizing its growth.
On Origins and Growth
Non Wels: When and why did you start the company? Can you share a little bit about the OOP origin story?
Todd Lawton: I started Out of Print in 2010 with my lifelong friend Jeff LeBlanc. We have a love of books and bookish lifestyle. Over beers eight or nine years ago, we got stuck on the topic of books and why you couldn’t wear your favorite book in the same way someone could show love for a band or sports team. That was the light bulb moment that put us on this wild path. [Read more…] about Out of Print’s Todd Lawton on Making Literacy Wearable, Totable, and Accessible